RIP Exchange UPDATE

I am sad to report that I just got an e-mail from the lovely and talented Amy Eisenberg, executive editor at Windows IT Pro, letting me know that they are ending the publication of the Exchange UPDATE newsletter that I’ve been writing since 2002.

  The original UPDATE was delivered only via e-mail, and it was advertising-supported so that it made money for the magazine. Over time, the market shifted, with a much greater emphasis placed on delivery via RSS and a sea change in how advertisers spend (and how media outlets package and sell advertising.) Because of these changes, it doesn’t make sense for Penton to continue to publish Exchange UPDATE, so it has been moved to the great folder in the sky (and, no, I’m not talking about SkyDrive.) It’s a business decision, and not one lightly taken, but I understand the reasoning and don’t bear the magazine folks any ill will.

On the contrary– writing the UPDATE has been a terrific growth opportunity over the last 10 (!) years. When I first started writing it, I took over from the redoubtable Jerry Cochran, who had recently moved to a new role at Microsoft. At first I found the demands of writing a weekly column on Exchange to be almost insurmountable, but I soon came to realize that there’s always something going on in the Exchange world to write about. Companies introduce new products or leave the market altogether; Microsoft ships or delays products; interesting people create interesting things. This cycle will go on, of course, and I’ll still be writing about it here and for Windows IT Pro. Don’t be surprised if you also see some of my writing in new outlets as well, either…

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